Looks like Canadians like the Research In Motion’s BlackBerry the most. Despite a series of public relation’s setbacks and analyst downgrades beginning with the underwhelming launch of the BlackBerry PlayBook tablet in April, BlackBerries are still the most popular smartphones in Canada.
Devices from the Waterloo Ont.-based company accounted for 42% of all smartphones in Canada in March, leaving behind rivals like Apple and Android at 31% and 12.2%. Nokia Corp.’s Symbian operating system and Microsoft Corp.’s Windows Phone software finished at fourth and fifth places with 6.4% and 5.1% respectively.
However, things do not appear to be the same for RIM south of the border. The manufacturer has seen its share of the U.S. smartphone market plunge for the last few months. According to a report by ComScore, RIM’s share of the market for multifunction smartphones fell from 35.8% down to 30.4% in October, while Google’s Android won the crown as the top smartphone platform in the U.S.. Likewise, at the end of March, RIM’s share of the U.S. market fell from 42.1% to just 27.1%; a drop of 36% since February 2010. It looks like Google’s share of the market has grown at RIM’s expense. Google’s share in the U.S. market was 23.5% in October which increased to 31.2% in January.
The ComScore report released in late May also revealed that though Canada is ahead of the United States in terms of Smartphone adoption, it still falls behind United Kingdom (with 40.8% of mobile phone users using smartphones), Spain (40.2%) and Italy (38.3%).
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